The Daily Procrastinator

Hello, procrastinators! We here at The Daily Procrastinator hope that your weekend has allowed you to catch up on your sleep, spend some time relaxing, and dedicate only minimal time to productive activity. I tried to model appropriate procrastinator behavior by spending four days at a hotel on the beach. Does everyone see how that’s done? Good.

As always, The Daily Procrastinator published a healthy crop of thoughts, opinions, reminiscences, and reviews for your reading pleasure. TallGirl really carried the team this week. Let’s look back at the week and make sure you didn’t miss anything.

The week began as TallGirl was wisked into the past by the Niles Canyon Railway, a historically accurate steam-powered passenger train that offers both passengers and observers a glance into the world their grandparents knew. The granddaughter of a railway enthusiast, TallGirl found herself mirroring her grandfather’s fondness for the railway.

TallGirl’s gaze remained focused on the past as her recollection of childhood Hershey’s kisses were refuted by eating one in the present. Have the kisses changed, or has TallGirl’s palate evolved?

As a follow-up to last week's grumpy koala, here's a jumping armadillo. Yes, they can do that.

BigRedPoet piped up with a review of the latest of the “I wish I was a rock star” video games, Guitar Hero: Metallica. Check out his assessment of the game’s graphics, the list of available songs, and the gameplay.

TallGirl returned with some ruminations on modern marketing, packaging, and branding practices, including some ridiculous claims about the purposes and capabilities of the new Pepsi logo.

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The Daily Procrastinator: Contributing to the Dramatic Reduction of Your Personal Productivity

I recently discovered this blog, discussing packaging and branding changes.  I find myself strangely drawn to the hits and missteps of branding — yes, I’m looking at you for the latter, Wisconsin.

And while we’re on the topic of branding, you really ought to read this post about Pepsi’s new logo strategy.  Please, please, please download the PDF from the branding agency.  I’m not sure if I’m a bigger fan of the references to the Golden Ratio (which they spelled Golden Ration), or the implication that the new Pepsi logo will create its own gravitational field.